8 articles
Paid Ads & Local Services Ads
Buy demand without lighting money on fire.
Google Ads, LSAs, Facebook and the lead marketplaces. What each channel really costs and when it deserves your budget.
Paid adsRevenue over vanity metricsYour core assets stay yoursBuilt for remodelers + roofersWe care what happens after the leadPaid adsRevenue over vanity metricsYour core assets stay yoursBuilt for remodelers + roofersWe care what happens after the lead
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- 01How to Optimize Google Ads: Remodeler’s Guide 2026You're probably in the same spot a lot of remodelers hit. You've put money into Google Ads. A few calls come in. A form gets filled out here and there. But too many of those “leads” want a handyman…14 min · Jun 11, 2026
- 02Google Ads for Contractors: Get High-Ticket LeadsYou're probably in one of two spots right now. Either you tried Google Ads already and got a pile of junk leads, missed calls, and homeowners who wanted a full remodel for a handyman budget. Or…15 min · Jun 6, 2026
- 03Thumbtack vs Angie’s List for Remodelers (2026 Guide)You're probably in the same spot a lot of remodelers hit. You're busy. Crews are moving. Estimates are stacked on your desk. Then you keep seeing ads for Thumbtack and Angi and start wondering if…14 min · May 17, 2026
- 04Effective Advertising Home Improvement Strategies for 2026You're good at remodeling. Your crews know how to solve ugly structural problems, calm nervous homeowners, and turn rough sketches into beautiful finished spaces. But your lead flow still feels like…14 min · May 12, 2026
- 05Home Builders Ads: A Simple Guide to Get LeadsYou build beautiful homes. Then your phone rings with the wrong people. Somebody wants a handyman quote. Somebody else has champagne taste and a paper-cup budget. Another person clicked your ad…14 min · May 5, 2026
- 06What Is Google Local Service Ads: Your 2026 GuideGoogle Local Service Ads are special ads at the very top of Google that let customers call you directly, and you only pay Google when a real customer contacts you. They run on a pay-per-lead model…15 min · Apr 30, 2026
- 07Mastering Pay Per Click Advertising for ContractorsSome weeks your phone won't stop ringing. Then a month later, you're staring at the schedule and wondering where the next good project is coming from. That's where many remodelers get stuck. Word of…12 min · Apr 22, 2026
- 08Facebook Ads for Contractors: Get High-Value LeadsMost advice about facebook ads for contractors starts in the wrong place. It tells you to boost a post, pick a radius, throw up a few jobsite photos, and wait for calls. That’s not a strategy. That’s…15 min · Apr 21, 2026
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